What is EEAT SEO for Google Search?
What is EEAT SEO for Google Search? – Did you know that Google uses EEAT to evaluate the quality of content? It does so to ensure that the best content appears at the top of search engine results pages (SERPs). First off, thanks for reading this blog article prepared by i4 Web Services – we hope you find it to be informative.
EEAT is an acronym for Experience, Expertise, Authoritativeness, and Trustworthiness.
E-E-A-T is part of Google’s Search Quality Rater Guidelines, which quality raters use to evaluate content based on three factors:
- page quality,
- understanding user needs,
- and meeting user needs.
- Lastly, the feedback from raters helps Google measure the success of algorithm updates.
Thinking about Google’s EEAT is important when assessing how well your website will rank on a search engine query. This can become particularly important in fields where expertise is crucial (such as medical or financial matters). This is very important because Google does not wish to see someone suffer a loss of wealth or potentially harm their health and well-being due to bad information on their search engine.
In such cases, we recommend that our client of i4webservices.com that they should showcase their knowledge, professional expertise, and experience. We suggest to them that having bios and credentials as well as authoritativeness through valuable backlinks is helpful. Plus building trustworthiness to potential new customers through the use of transparent sourcing and the accuracy of the information. You can establish trustworthiness with user reviews or testimonials on third-party sites.
Search engines recognize sites that post regularly on a specific subject and offer fresh information. Posting regularly on matters related to your field of work will help you rank higher, giving you what’s referred to as domain authority.
Many government, university, and media websites will have a strong overall EEAT rating since they have published information, research, or articles on many topics.