What is the right kind of SEO?
What is the right kind of SEO? What is the right kind of SEO? That is the question we are discussing today! Every local business
Having a website is the foundation for generating online sales. However, if nobody can find your site you really won’t be successful. Search Engine Optimization (SEO) is still one of the most cost-effective ways to generate new business online. While it can take longer (between 6 to 9 months) to see results compared to other marketing strategies (like PPC), the long-term ROI is better than that of most advertising channels.
Unfortunately, SEO has been reduced to a commodity. Everyone and anyone seems to be selling it these days but most of them use outdated practices, don’t know what they are doing, or are not doing anything at all. This even applies to big and popular companies. Google updates it’s algorithms several numerous times over the course of the year and without staying up to date with the changes, many SEO companies quickly fall behind and as a result even damage their client’s website rankings.
Here at i4 Web Services, we work really hard to keep up with all these changes, something many other agencies don’t bother with. We invest several thousand dollars every year in private industry meetings and exclusive conversations on what is happening to sites with updates real time. We want to be sure we stay on the cutting edge of this technology – and it shows in our results.
That is why you are here reading this, right?
With us, you are not just another number. We care about your results because if you are happy you’ll stay with us for a long time. We don’t pass you around and if something needs taken care of quickly we make sure to get it done. Contact us today and we’ll analyze your current situation to craft a customized action plan for you. So are you ready to start a conversation with us?
Throughout the entire SEO web design process, you will be speaking to one person who is available to answer your questions and help you through any tough decisions.
When you call i4 Web Services, you will get immediate answers to questions for web design, web development, SEO Marketing, and Social Media from our customer friendly professional, not an automated menu system.
You could already imagine the volume of audience that you are going to reach if you will get your online optimization right. You can boost the coverage of your business locally and obtain more clients.
The objective of SEO (Search Engine Optimization) is to help you boost the rank of your company website in the search engines. Most people are now using search engines like Google to look for products and services that are offered in their area. If your business web site can be situated on the first page of the search engine for local searches you would have a much better possibility of getting more consumers. This is only one of the benefits that SEO (Search Engine Optimization) can provide.
It is also the reason why local companies are investing a lot on their local online marketing methods. If you have a local company, do not hesitate because if you’re not at the top of the ranking, it indicates that your competitor is up there.
You’ll need to understand that it might be hard to create a powerful SEO strategy and you will need this type of thing if you want your company to grow. You shouldn’t live in the past and stop focusing on traditional advertising because it might be very hard to compete if you’re only using them. Almost all businesses (or charities) have a web site and the successful ones are using advanced SEO strategies to compete with other competitors. The top sites in the online search engines are also using web marketing agencies so they can stay up there.
Don’t wait for others to dominate your target market so contact us at i4 Web Services as quickly as possible.
We also serve in and around: Jacksonville, Miami, Tampa, Orlando, Tallahassee, Gainesville, Panama City, The Villages, Deltona, Lakeland, Port St Lucie, Daytona Beach, St. Petersburg, Palm Coast, Ocala, Pensacola, Plus So Many More Cities Big and Small!
SEO happens when the Web Presence for your Brand is being built. SEO work matters during the building, creating, and an maintaining of your website. It includes aspects such as: meta information, content creation and placement in your web design, web publishing keyword phrasing of a specific page or pages among other important factors to help your page to rank well.
Good Web Development by an experienced professional can create quality SEO scores in your website. Which allows us to drive the right kind of traffic to produce results for your business.
Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development.
Web design refers to both the aesthetic portion of your website and it’s usability. SEO on the other hand takes your website design and actually helps it get found online.
Generally, a good web developer knows how to use programs and plugins to bring to life the web design files. i4 Web Services has the skills to do web design as well as SEO too.
First off, no SEO work is not a scam and it is a critical ascept of any website project. If you have a business that sells a product or service from its website or if you need your website to be visible on the first page to reach your target audience then you need SEO. Working with an SEO agency like i4 Web SEO can provide you with an in-house team that understands the local market and how to strategically position you for local and organic SEO success.
No, i4 Web Services provides website services from SEO to Social Media Marketing to Graphic Design and Website Design as well. Our website services are results-driven with increased online presence being our priority.
Our web service contracts are optional and not required by i4 Web Services. We operate on a month to month basis where you can cancel your SEO and/or Web Design services by sending a cancellation notice 30 days in advance. This is required so we can stop your billing and ensure you are not billed for the next monthly cycle.
Cancelling your Web Hosting with our company will cause your investment in your web work to be lost from being found online.
No reputable web development / web design / web SEO company can offer #1 keyword or keyphrase ranking guarantees. However, we have an outstanding history and reputation for delivering first-page keyword / keyphrase rankings and higher than average rankings for desktop, map listings and mobile.
Search engines change their algorithms constantly, and those changes may require changes in your company’s web strategy, content and tactics. i4 Web Services studies algorithm changes, makes recommendations and adjusts quickly to ensure our clients continue to improve and/or maintain their keyword rankings.
Search engine optimization is fairly essential for your local marketing methods. You must perform well on the local search using SEO strategies if you want to compete with other local companies which are providing exactly the same products and services.
Things Just Keep Changing…. Google, BING, and other search engines have been changing the rules on a regular basis to make certain that their search engine users will be able to get the information that they’re looking for. Which therefore means that your SEO methods will need to change as well to keep up with the changes they make. It would also suggest that the methods that you have been using might not be effective in the foreseeable future. Recently, Google did an update that effected website traffic down by 20% or more yet up by 50% for others. We know how and why this happened. Therefore, you need look for an SEO expert who can provide the services that will receive you outcomes now and in the future.
At i4 Web Services, we’re proud of ourselves for being able to stay ahead of the game. We invest lots of time and money in functioning several test strategies, ensuring that we’re always testing out new ideas and techniques, pushing and searching the search engines to find a unique advantage that we can pass on to our client’s strategies. here are few tactics we do for our clients every month:
It will certainly be a great idea to have an in-house team to deal with your online marketing concerns, but you’ll need to think about their salaries & benefits. The majority of the big companies will surely hire a full team of optimization specialists, but for small to mid-sized companies, it will be better to outsource the service. Outsourcing your SEO needs can enable you to obtain the outcomes that you want without having to spend too much money. This is a good choice for small to mid-sized companies because they can get results without spending too much for a full-time team and they do not have to train and recruit new employees.
i4 Web Services is proud to do business with business owners and charity professionals in this community. We understand how important being local and connected matters to people. And guess what it matters to us too! We can and will meet you in your community when requested plus we are available via text, email, and phone calls too.
Holly Hill is a city in Volusia County, Florida, United States. The population was 11,659 at the 2010 census. Holly Hill’s city limits lie entirely on the Florida mainland, unlike the larger cities on either side of it, Daytona Beach and Ormond Beach, which encompass both the mainland and the barrier island (beach front) across the Halifax River.
Holly Hill’s beginnings date back to the early 19th century, when Governor Coppinger of Spanish East Florida gave a royal title of 4,500 acres (18 km2) on the Halifax River to Fernando de la Maza Arrendonda. The area was then sold to Thomas Fitch. Thomas Fitch eventually sold a large parcel of property to William Samuel Flemming Sr. in 1817. Flemming acquired one of the Spanish grants containing 3,200 acres (13 km2) along the Halifax River. In 1835 he lost everything during the Second Seminole War. The Halifax area was again abandoned until after the Civil War, but settlers seeking a better life arrived to take advantage of the natural beauty and enticing climate.
William Wallace Ross arrived here sometime in the 1860s and established a home site at a point which he called “Palmetto Point”, where he established the first Holly Hill area post office at his home, which was called the Palmetto Post Office. Records of the Post Office Department in the National Archives confirm that a post office was established at Palmetto Point on July 21, 1868, with Samuel P. Wimple appointed postmaster. It was discontinued on July 12, 1870.
Ross was the brother of Edmund G. Ross, who was a U.S. senator from Kansas. Tax rolls for 1869 show that Ross had 200 acres (0.81 km2) of orange trees valued at $600. He owned the grove jointly with his brother-in-law Wimple. Abilene, Kansas, records state that Wimple started the grove and a sugar plantation in Florida in 1868. Ross then invested in the grove. When Mathias Day, founder of Daytona Beach, arrived here in May 1870, he spotted the Wimple and Ross grove behind a growth of palmettos on the west bank of the Halifax River. This information is obtained from Day’s diary.
Ross and Wimple returned north after a freeze in the very early 1870s wrecked their orange crop. There is no record of what happened to the Ross cabin, but through the years it disappeared. In 1904 the Mabbette family lived to the west just across the road (Riverside Drive), and it became known as “Mabbette Point”. On February 26, 1958, the Holly Hill Council officially named the point “Ross Point Park” in honor of Ross, and a marker was placed there, preserving its importance in the city’s history.
William Samuel Fleming, Sr., meanwhile had not given up on the area. The land owner was born in Holywood (pronounced Hollywood) County on the coast of Northern Ireland near Belfast. In the summer of 1876 Fleming went to Philadelphia with the express purpose of influencing settlers to come to Florida. He got the promise of fifteen families. Among the families were the Wetherells and the Simcoes. Mr. Wetherell was born on October 30, 1846. He and his wife, Margaret, were both born in Durham, England, and now had four children: Tom, the eldest, Charles, William and a baby girl of a few months.
William Wetherell first came to America in 1866 to work in Philadelphia, on the preparations for the big Centennial celebration. He had left his bride behind in northern England, while he grabbed the opportunity to earn more in this country. He received a job working on the Continental Building. In 1868 he returned to England, but he was already making plans for a permanent move to the United States. In 1872, the family sailed into New York, settled close to Pittsburgh, and later moved to Philadelphia. It was there that Wetherell met William Simcoe, a friend from his earlier days in the city. Mr. Simcoe heard that Miami was beautiful and because of the climate it offered a chance for tremendous growth and work. He was able to convince the Wetherell family that Miami was the place to be.
Two other families Flemming influenced were the Monroes and the Woods, neither of whom had any children. It is notable that Newport News, Virginia, was settled by the Irish in 1621 and the Monroes were quite probably of the same Virginia family tree as James Monroe, the fifth U.S. president. William Samuel Fleming, Sr., in 1876 owned most of the land now comprising Holly Hill, and his land holdings continued from there south through Port Orange, where he and his wife Mary lived. In 1877 he owned 4,000 acres (16 km2) on the Halifax River between Ormond Beach and the recently settled site of Daytona and began to erect a simple frame dwelling on a portion of his riverfront property.
The Wetherell family left Philadelphia in middle September 1876 in a small schooner and sailed to Fernandina, where the schooner Magnolia was to pick them up there, but it ran aground in Ponce Inlet. The Monroes and the Woods from Virginia joined them there. They were stranded in Fernandina at the far northeast tip of Florida for three weeks until Captain Charlie Fossard, who ran a freight and passenger schooner between Daytona and Fernandina, arrived. The families got passage on his boat, the Frank Stone, to complete the trip. A storm forced them ashore at Ponce Inlet on October 15. Fortunately for Holly Hill they never completed the trip to Miami. Thomas Wetherell, aged nine at the time, wrote an account of their arrival in Daytona years later. The Frank Stone brought them safely through the inlet, but they saw the remains of the unfortunate Magnolia being torn apart by the surf. They landed in Daytona on October 17, 1876.
At that time this part of Florida was practically a wilderness. There was no railroad closer than Jacksonville. Mail was brought in about once a week on horseback from Enterprise, then the county seat of Volusia County. The post office was a dry goods box that sat in the corner of William Jackson’s small store at the south end of Daytona.
The Wetherells spent that first fall and winter at Daytona Beach in the woods in an old house at what then was the northeast comer of Ridgewood and Volusia Avenue but is now known as International Speedway Boulevard (U.S. Routes l and 92). But in the spring Flemming got them to move to Holly Hill, where they bought from him the 220 feet (67 m) on Washington Avenue, now LPGA Boulevard, between Daytona Avenue and Dixie Highway, for the sum of $75. Their first home there was a one-room shack they built of driftwood found along the river and palmetto fans. Tragedy hit the Wetherells when their fourth child, the baby girl, died very young, but two more girls were born to them in Holly Hill, Ethel and Victoria.
The Monroes were the only other family settling directly in Holly Hill at that time, living in a cottage at the site of the old city hall where the jail is now located. Dependent on boats for their supply of groceries, these families experienced frequent food shortages during periods of stormy weather. Though fish, oysters and wild game were abundant, women and children often dug for coontie roots, which they grated and baked into pancakes to use in place of bread. For drinking water they dug a hole in a low spot of ground and drank this surface water. The wells were sometimes visited at night by wild animals. One evening Mrs. Wetherell was startled by a noise at the well and looking out saw a big black bear down on his haunches trying to get a drink. The oldest boy was chased by a large panther on what is now Daytona Avenue. It pursued him to the gate and even attempted to jump the picket fence after him. Another time Mrs. Wetherell was nearly paralyzed with fear when on going to the bed for the baby, she found a six-foot black snake coiled up in the bed beside it.
Holly Hill at that time had no name, and in discussion among the settlers Mrs. Monroe would have liked to have had it named Newport News, after her old home. This was a popular way of naming towns at this time, as Ormond Beach was originally named New Britain, after the Connecticut hometown of many of the early settlers there. In the discussions among the settlers, however, they decided that as Mr. Flemming owned nearly all the land and was the colony founder he should have the naming privilege, despite the fact that he still lived in Port Orange. Mr. Flemming decided to name the colony Holly Hill in memory of his Irish Holywood home, because there were lots of holly in the area and there was a bit of a rise in the terrain. One can easily see the similarity between the two areas in old photos.
Mr. Flemming began building a simple frame dwelling on a portion of his riverfront property. The land was cleared just south of the Holly Hill Canal right on the river shore. He died in 1878, however before construction was completed. His son, Samuel Flemming Jr., who then took charge of his activities, never carried the building plans further and continued in the large house they occupied in Port Orange, which eventually burned down in the late 1970s. After a few years both the Monroes and the Woods left Holly Hill to return to Newport News. The Wetherells, however, remained in the same location for 51 years. Mr. Wetherell died here on March 20, 1922. He gave time and money, the latter of which was not plentiful to anyone in the colony, to developing the town. He was foreman on the first canal dug through Holly Hill. It was started in 1880 and took about two years, as all had to be done by hand.
The Carter and Harris families became an important part of the settlement area in the late 1870s. Events were moving swiftly along the Halifax in 1876 when Daytona was incorporated by its 26 leading citizens. People were coming in by sea or overland from the St. Johns River. Bishop Young of the Episcopal Diocese of Florida was ready to establish the church in this area. The oldest home still standing in Holly Hill was built in 1878. Its existence provided many varied and interesting stories to the history of Volusia County.
Dr. William Hyde Carter, then of Passaic, New Jersey, desiring to seek a better climate, came to Florida in 1877. He was interviewed by Bishop Young and invited to establish a mission. He returned with his family and Reverend H. B. Stuart-Martin in May via the St. Johns, arriving at Daytona May 15, 1877. The first service in Daytona was on May 25. His field was from New Britain to present-day Titusville. The family was housed in Port Orange since there was no housing in Daytona available.
On January 14, 1878, Mrs. William Flemming, who was newly a widow, gave Dr. Carter the two lots south of his home site. Dr. Carter had already received his home site from Mr. Flemming. These two lots were for the expected church and rectory. Later “The Little Church in the Wildwood” was erected by the bishop at the back of the corner lot on Connecticut Avenue (now 9th Street). A service was held there once yearly so the diocese could preserve the title to the property. December 28, work began on the orange grove, William Wetherell assisting. The trees came from Port Orange and City Point. 94 in all.” There is little further mention of the house. Dr. Carter was assigned to St. Johns Church, Tallahassee, in 1879 and served there until his death, circa 1908.
Mrs. Carter, her daughter Allie and two sons remained in the home, and Mrs. Carter became the Holly Hill postmistress October 29, 1877, and held the post for 30 years. An old photograph shows the path from the walk around the south of the house to the little post office between the two-story house front and the kitchen. It can be speculated that the six years between William Ross and Mrs. Carter’s posts were the years Charles Wetherell served as postmaster. Mrs. Carter died at the home in 1910 and left the house and grove to her eldest son William W. Carter, who died in 1960. William Carter had printed the Halifax Journal from its beginning in 1884. Arthur Carter was a Journal reporter. William was the owner briefly toward its last days. Since his wife, Clara Mitchell, died in 1934 he left the house and grove to Allie Carter-Harris, wife of Charles A. Harris. She died in 1950 at the age of 96. The family was very active in Masonic circles.
There was one Carter descendent, Mrs. Zilpah Carter Cole, who inherited both the Carter and Harris homesteads. The old Carter home was sold by Mrs. Cole in 1952 to Dr. Benjamin H. Rawls. The house now has a brick facade, and the dormer and old fence are gone. There was a huge pittosporum in front that probably came from Indiana, where Dr. Stuart-Martin was born. His home to the north was called Fernbank, while the Carter place was Magnolia Manor. Charles Wetherell became active in civic affairs and built the first church and school in 1885 on the corner of Michigan (now 6th Street) and Daytona Avenue. The school still stands. Before this time the only schooling the children received had been given by Reverend H. B. Stuart-Martin, who out of concern and generosity taught the children on his own time and expense at his home. Tom and Charles Wetherell were two of his pupils. Mr. Will Harris was the first teacher of this school, receiving $30 a month. Victoria Wetherell attended this school with Josephine Hawley, who with her sister Frances Hawley lived at 427 2nd Street.
Reverend Stuart-Martin, after several years in Palatka, returned to Volusia County and built the three early Episcopal churches in the county in 1883: All Saints in Enterprise, St. Barnabas in DeLand, and St. Mary’s in Daytona Beach. In later years he homesteaded on Rentt Island, but returned to Indiana before his death. The first artesian flow well of the area was dug by Mr. Maley and his father. This well, all dug by hand, was put down in back of the Maley store on South Beach Street in Daytona. A second such well was later dug to be used for his saw mill.
Also around 1880, G.W. Harris established his grocery and general merchandise store on the banks of the Halifax River on what is now 8th Street and Riverside Drive. All merchandise was delivered by boat, and many of their customers used the river for transportation. Mr. Wetherell helped build the Ponce Inlet Lighthouse. It is now on the National Register of Historic Places and is the tallest lighthouse in America still standing in its original location. In 1934 his son Tom went to work for Sears Roebuck and Company and earned the salary of $17.50 a week. He stayed with the company until he retired as manager of the Daytona Beach store. His marriage to Mildred Kent, which lasted for fifty-four years, produced two sons, T.K. and William. T. K. Wetherell served for many years in the Florida Legislature and was Speaker of the House from 1990-1992. He served as President of Florida State University from January 6, 2003, to January 31, 2010. His brother William (“Billy”) is associated with Daytona State College.
It was with great pleasure that Mrs. Wetherell on her 80th birthday, January 1, 1927, recounted the family history in her latter days. She remarked that she would not want to go through the same experience again. A big event in the lives of the settlers was when the first train came through from Jacksonville to Daytona in 1887, eleven years after the Wetherells’ arrival. It was nothing like the trains of today but an important welcome link connecting Daytona area with the outside world. In the early 1880s, as other settlers arrived, Holly Hill’s name began to gain in popularity. The settlement now had a church, school, post office, general store, sawmill and many homes. The slowly developing village had a population of about fifty, which did not significantly increase in the next several years.
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